Zero Food Waste

client
Zero Food Waste
expertise
Logo design
date
September 8, 2023

ABOUT

A visual identity for a startup helping people access unsold food. I created a simple, approachable brand system that connects its sustainability mission with the practical materials needed to introduce the business.

Zero Food Waste — logo and brand identity portfolio project

my

role

Working directly with the founders, I designed the logo and applied the identity to their pitch deck, business cards, flyers and event roll-ups. The work gave the team a consistent set of materials for early conversations with customers and partners.

Zero Food Waste project — featured design

The circular logo uses leaf-inspired forms, green tones and clean typography. Its restrained design makes it adaptable across a presentation slide, a printed card or a larger event display.

design

Materials